Chooks-to-Go to accelerate operational efficiency, customer experience with latest PLDT Enterprise partnership

by

Azunta Gaviola

-

2 years ago

Manila, Philippines – PLDT Enterprise, the corporate arm of PLDT, has recently announced its strategic alliance with Chooks-to-Go’s parent company, Bounty Fresh Group Holdings Inc. This partnership is aimed at providing integrated connectivity and communications solutions for enhanced operational efficiency and customer experiences. 

Through the initiative, Chooks-to-Go can now access high-speed and reliable internet connections, facilitating uninterrupted operations across all its branches. Said move offers higher bandwidth and unlimited internet access, supporting businesses to expand further.

By incorporating Smart Postpaid plans and Smart Bizload with fiber connectivity, Chooks-to-Go also strengthens its internal communications, optimises employee prepaid load management, and facilitates real-time coordination across its extensive store network.

Moreover, the alliace integrates PLDT Enterprise’s solutions to align its operations with the United Nations Sustainable Development Goals (UNSDGs). This move aims to prioritise resource optimisation and the reduction of environmental impact through improved efficiency.

Jay Lagdameo, vice president and head of enterprise revenue group at PLDT Enterprise, said, “At PLDT Enterprise, our mission is to help businesses thrive by providing technology their company needs to enable seamless operations and build stronger customer connections.”

“This partnership with Chooks-to-Go demonstrates our commitment to driving business success and ensuring they remain competitive in an increasingly digital world,” he further added. 

Patricia Cheng-Lim, EVP for Operations at Chooks-to-Go, also said, “By leveraging PLDT Enterprise’s fibre connectivity and mobility solutions like Smart Postpaid and Bizload, we’ve not only enhanced our operational efficiency but also improved our ability to deliver exceptional service to customers nationwide. This partnership reinforces our commitment to innovation and customer satisfaction.”

Recognise the innovators redefining commerce at the Retail & E-commerce Excellence Awards Asia Pacific 2026! Taking place this December 2026, we celebrate the region’s most impactful retail strategies, standout e-commerce experiences, and forward-thinking leaders—submit your entries today!
Honour the women shaping the future of marketing and technology at the Empowered Women Awards 2026! This December 2026, we celebrate inspiring leaders, changemakers, and rising voices driving impact across the industry—submit your entries today!
Share

RECENT ARTICLES

Adyen appoints Gary Yang as Asia-Pacific President, succeeding Warren Hayashi
CrowdStrike appoints AJ Shipley as Chief Product Officer
Tencent Cloud expands AI agent suite to Indonesia to boost enterprise AI adoption
CloudMile, Tookitaki partner to advance AI-driven financial crime prevention in Malaysia
Paymentology and T2P collaborate to advance card issuing and payment innovation in Thailand
Ellipse 3

RELATED ARTICLES

PLDT, Smart eBiznovation initiative drive digital transformation among local MSMEs_11zon
1
1_GSIS, PLDT expanded partnership to ensure service efficiency, security amidst natural calamities_11zon
Ellipse 3

FEATURED ARTICLES

1_Huawei unveils smart tech strategies for secure, transparent e-commerce future 
1_Beyond the cart Shoppertainment execs on harnessing the potential of live commerce for unmatched customer experience_11zon
EW2025_(UT)Launch Article_Feature Image_11zon

Subscribe to UpTech Media Newsletter

JOIN OUR NEWSLETTER

Subscribe to our newsletter to get the latest APAC marketing news.