Genesys boosts leadership team in APAC with new appointments

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Fatima Baduria

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3 months ago

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Singapore – Technology company Genesys has announced key additions to its leadership team in Asia-Pacific (APAC). The appointments are part of its efforts to advance the adoption of the Genesys Cloud platform, supporting businesses through digital customer experience transformation.

Genesys has appointed Mao Gen Foo as vice president of sales for Asia, DongWook Kim as country manager for Korea, and Maya Rashed as senior director for APJ marketing.

Foo brings nearly 30 years of experience, having worked with Qualtrics and OpenText. In his new role, Foo will lead efforts to grow Genesys’ revenue and customer success strategies across the region.

“My focus is on empowering our teams to deliver measurable outcomes, strengthening our partner ecosystem, and helping businesses unlock the full value of the Genesys Cloud platform as they navigate growth and innovation,” Foo said.

Meanwhile, Kim will spearhead business expansion, customer engagement, and partnership efforts in Korea. He brings his 20 years of experience in cloud platforms, information technology, and data analytics to the company.

“With cloud and AI adoption emerging as key business value drivers for Korean enterprises, I’m committed to deepening our market presence by aligning with local business needs and helping customers accelerate transformation by combining AI innovation, cloud scalability, and local market insight,” Kim commented.

Rashed also steps into her role with over 20 years of experience in B2B technology and SaaS marketing, having held leadership roles at Okta, Oracle, and Confluent.

“Driving growth in a dynamic region like APAC requires precision, collaboration, and a deep understanding of customer needs. My aim is to build scalable marketing programs that align closely with sales, accelerate demand, and elevate customer engagement at every stage of their journey,” Rashed said.

Albert Nel, senior vice president for APJ at Genesys, commented, “Asia Pacific continues to provide strong opportunities for Genesys, and these appointments reflect a significant investment in the talent and leadership needed to scale our impact. Mao Gen, DongWook and Maya bring extensive experience across key business functions — critical to driving our AI-Powered Experience Orchestration strategy. Their leadership will enhance our ability to help organisations transform how they connect with customers, delivering more empathetic, outcome-driven experiences.”

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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.