Genesys boosts leadership team in APAC with new appointments

by

Fatima Baduria

-

6 months ago

Genesys boosts leadership team in APAC with new appointments

Singapore – Technology company Genesys has announced key additions to its leadership team in Asia-Pacific (APAC). The appointments are part of its efforts to advance the adoption of the Genesys Cloud platform, supporting businesses through digital customer experience transformation.

Genesys has appointed Mao Gen Foo as vice president of sales for Asia, DongWook Kim as country manager for Korea, and Maya Rashed as senior director for APJ marketing.

Foo brings nearly 30 years of experience, having worked with Qualtrics and OpenText. In his new role, Foo will lead efforts to grow Genesys’ revenue and customer success strategies across the region.

“My focus is on empowering our teams to deliver measurable outcomes, strengthening our partner ecosystem, and helping businesses unlock the full value of the Genesys Cloud platform as they navigate growth and innovation,” Foo said.

Meanwhile, Kim will spearhead business expansion, customer engagement, and partnership efforts in Korea. He brings his 20 years of experience in cloud platforms, information technology, and data analytics to the company.

“With cloud and AI adoption emerging as key business value drivers for Korean enterprises, I’m committed to deepening our market presence by aligning with local business needs and helping customers accelerate transformation by combining AI innovation, cloud scalability, and local market insight,” Kim commented.

Rashed also steps into her role with over 20 years of experience in B2B technology and SaaS marketing, having held leadership roles at Okta, Oracle, and Confluent.

“Driving growth in a dynamic region like APAC requires precision, collaboration, and a deep understanding of customer needs. My aim is to build scalable marketing programs that align closely with sales, accelerate demand, and elevate customer engagement at every stage of their journey,” Rashed said.

Albert Nel, senior vice president for APJ at Genesys, commented, “Asia Pacific continues to provide strong opportunities for Genesys, and these appointments reflect a significant investment in the talent and leadership needed to scale our impact. Mao Gen, DongWook and Maya bring extensive experience across key business functions — critical to driving our AI-Powered Experience Orchestration strategy. Their leadership will enhance our ability to help organisations transform how they connect with customers, delivering more empathetic, outcome-driven experiences.”

Celebrate the creativity and brilliance of advertising at the Advertising Awards Asia Pacific 2026! Happening on March 2026, we’ll be honouring the region’s most trailblazing advertising campaigns and visionary leaders— submit your entries today!
The Content Marketing Awards Asia Pacific 2026 by MARKETECH APAC is calling on brands, agencies, and tech innovators leading the next wave of storytelling innovation. Happening this May 2026 — show the region your brilliance and submit your entries today!
Share

RECENT ARTICLES

Simon-Kucher names Charles Wong as senior partner to lead APAC banking growth
VAST Data extends Google Cloud partnership to empower enterprise AI across hybrid environments
Indonsat, Nokia, NVIDIA launch research centre to enhance AI-powered digital connectivity in Indonesia
Antom launches EPOS360 AI-powered app to support MSMEs in Singapore
Mastercard targets password-free checkout across APAC by 2030
Ellipse 3

RELATED ARTICLES

1_Genesys, Mitel collaborate to bring advanced AI-driven solutions to support enterprises navigate compliance, enhance CX_11zon
1_Genesys names Albert Nel as new SVP, regional sales leader for APAC_11zon
1_ePLDT elevates customer service with cloud solutions, Genesys partnership_11zon
Ellipse 3

FEATURED ARTICLES

UpTech NL Feature Image (1)_11zon
3_Purpose-driven innovation Anchanto’s Bely Villacruz on how tech innovators navigate the e-commerce landscape 
Levelling up beyond gameplay: How Coda innovates content monetisation with out-of-app strategies

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.