VTEX, ChannelEngine partnership to empower merchant sales expansion worldwide

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Azunta Gaviola

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1 year ago

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Singapore – VTEX, an enterprise digital commerce platform, has recently announced its strategic collaboration with marketplace integration platform ChannelEngine, empowering clients with expanded merchant sales worldwide through their latest e-commerce solutions.

In this collaboration, VTEX will leverage ChannelEngine’s expertise in product syndication and order orchestration, allowing the company’s merchants to improve their shopping experiences, specifically tailored to their needs.

This will provide merchants with the opportunity to expand their sales on top-tier international marketplaces, reaching more than 700 globally.  

By harnessing the said e-commerce technology and integration solutions, retailers and brands can also improve their online presence and achieve a competitive advantage.

It will further allow them to venture into new markets, leveraging the established presence and expertise of each partner. This will empower brands to complement each other’s product offerings, providing customers a more comprehensive and diverse range of options. 

Commenting on this collaboration, Niels Floors, VP strategic partnerships from ChannelEngine, shared, “We are thrilled about our promising partnership with VTEX, aimed at propelling innovation and excellence in the e-commerce domain. By merging VTEX’s robust e-commerce solutions with our integration platform, we will create a compelling offering for merchants seeking to elevate their online presence.” 

“This collaboration allows clients to seamlessly launch products across diverse landscapes and markets,” added Niels. 

Prakash Gurumoorthy, general manager, EMEA and APAC at VTEX, also said, “We are delighted to partner with ChannelEngine, leveraging their extensive portfolio and commitment to innovation, all driven by a shared objective of establishing the groundwork for connected commerce.” 

“With our collective strengths, our goal is to equip businesses with transformative e-commerce capabilities, fostering growth and success. This collaboration marks a significant stride for both companies and underscores our mutual dedication to advancing the e-commerce landscape,” he concluded.

 

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Philippines 2025, happening on 14 August 2025 at Shangri-La The Fort, Manila. Don’t miss out!

The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesia, the Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!

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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

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