Valiram taps Atome to streamline payment checkout processes in SG, MY

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Azunta Gaviola

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3 months ago

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Kuala Lumpur, Malaysia – Atome, a digital financial services platform, has recently teamed up with luxury retail and lifestyle group Valiram to streamline payment checkout processes across Singapore and Malaysia. 

Through this omni-channel partnership, Valiram now provides seamless payment options across selected online and 200+ offline stores in Malaysia, with 40 more stores in Singapore expected to launch in the coming weeks.

Mukesh Valiram, executive director at Valiram, stated, “We are dedicated to continuously innovating and enhancing the customer shopping experience. The integration of Atome’s embedded financing technology not only elevates the checkout process but also enables us to connect with new customer segments through flexible financing and payment options.”

“In the first month of our partnership going live in Malaysia, we’ve already experienced a remarkable 20% increase in average basket size from newer customer segments, and we’re excited about the growth opportunities this collaboration presents across the region,” added Valiram.

Andy Tan, chief commercial officer at Atome, also commented, “We are excited to partner with Valiram, a retail leader synonymous with luxury and consumer lifestyle brands and innovation.”

“Combining our disciplined risk management and underwriting technology with Valiram’s portfolio of world-class luxury and lifestyle brands supports their expansion into new consumer segments and business growth. Their customers now have the choice and ability to shop for their favourite brands with flexible payment plans, ultimately expanding their customer base and their purchasing power,” shared Tan.

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Philippines 2025, happening on 25 June 2025 at Shangri-La The Fort, Manila. Don’t miss out!

The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesia, the Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.