Singapore – ServiceNow, an AI platform for business transformation, has recently entered a definitive agreement in a move to acquire Moveworks, an agentic AI assistant that empowers the workforce. This acquisition is anticipated to close in the second half of 2025, pending regulatory approvals and standard closing conditions.
Under the agreement, ServiceNow will acquire Moveworks for $2.8b, subject to customary adjustments, with payment structured as a mix of cash and stock. J.P. Morgan Securities LLC acted as the lead financial advisor to ServiceNow, with additional advisory support from Tidal Partners LLC.
Through the initiative, ServiceNow will combine its expertise in agentic AI and automation into the latter’s front-end AI assistant and enterprise search technology, thereby allowing new employee experiences across the organisation. Upon completion, this partnership will strengthen ServiceNow’s AI-driven platform as well as accelerate enterprise adoption and innovation across key growth areas, including CRM.
Both parties also aim to redefine AI’s role in the workplace, setting a new standard for employee engagement with a universal AI assistant and advanced AI-powered enterprise search. This solution will provide quick answers, automate tasks, and boost productivity.
In addition, the firm shared that the majority of current customer deployments in Moveworks already leverage ServiceNow as an important system of action to access enterprise AI, data, and workflows, pointing to a seamless integration for the companies.
Amit Zavery, president, chief operating officer, and chief product officer at ServiceNow, commented, “With the acquisition of Moveworks, ServiceNow will take another giant leap forward in agentic AI‑powered business transformation. As agentic AI and enterprise-grade search forever change how we work, ServiceNow moved early to empower employees through AI.”
“Moveworks’ talented team and elegant AI‑first experience, combined with ServiceNow’s powerful AI‑driven workflow automation, will supercharge enterprise‑wide AI adoption and deliver game‑changing outcomes for employees and their customers,” he further shared.
The acquisition builds upon the company’s existing tuck-in strategy and ongoing organic growth. This includes the ServiceNow Platform’s built-in agentic AI and decades of leadership in automating complex workflows across departments, systems, and silos to enable employees to achieve even more, faster. The initial phase will bring a unified search and self-service solution for employee requests across workflows.
As specialised AI agents take on tasks in HR, CRM, finance, and IT, ServiceNow’s sophisticated agent orchestration will also optimise their interactions, ensuring smooth coordination across tasks, systems, and departments.
Meanwhile, Moveworks is commonly used for front-end employee automation in sales, CRM, finance, and HR. Its AI assistant streamlines the sales cycle “from lead to loyalty” by providing real-time account insights and alerting sales teams when action is needed, such as contract renewals. It can also deliver instant customer insights like contact details, order history, and open support tickets, so customer service agents can provide faster, more informed service.
“Moveworks hides the complexity employees face at work by giving them an intuitive, engaging starting place to search and drive action across any enterprise system,” Bhavin Shah, co-founder and CEO, Moveworks, also remarked.
Bhavin further noted, “Becoming part of ServiceNow presents an incredible opportunity to accelerate our innovation and deliver on our promise through their AI agent‑fueled platform to redefine the user experience for employees and customer service teams.”
