Malaysia’s Hong Leong Bank, WeBank Technology Services forge partnership to enhance AI-driven financial solutions

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Azunta Gaviola

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3 months ago

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Kuala Lumpur, Malaysia – Malaysia’s Hong Leong Bank has recently entered into a strategic cooperation agreement with WeBank’s digital bank subsidiary, WeBank Technology Services.

In this collaboration, the two will bring together both organisations’ commitment to innovate in financial technology and elevate customer satisfaction. 

Said partnership also enables HLB to enhance its operational efficiency while utilising advanced AI to create personalised and impactful financial solutions for customers and communities.

In addition, the HLB will utilise WeBank Technology Services’ expertise in AI to create automation tools and applications, uplifting the productivity of its salesforce and operational teams. 

These technological solutions will improve capabilities in data systems, marketing, and campaign management, ultimately refining the bank’s customer-centric offerings and financial solutions.

Kevin Lam, group managing director and CEO at HLB, said, “As a digital-first bank, we have already made significant investments in technology to ensure we provide seamless, innovative, and personalised financial solutions. This partnership perfectly complements our strategy. It allows us to further accelerate our growth by leveraging their AI expertise to boost our operational efficiency and deliver even greater service excellence to our customers worldwide.” 

“By combining our strengths and shared commitment to innovation, we will unlock new possibilities for our customers and redefine the banking experience. We are confident that this partnership will accelerate our progress towards becoming the best-run bank in Malaysia and a leading force in the digital banking landscape,” he further shared.

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Philippines 2025, happening on 25 June 2025 at Shangri-La The Fort, Manila. Don’t miss out!

The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesia, the Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!

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Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.