Singapore – Crayon, an IT services and innovation company, has recently appointed Kig Keat Yong as the company’s new general manager of Singapore, effective immediately. This strategic appointment builds on his successful track as Sales Director at Crayon Singapore.
Kig’s career spans more than two decades in the tech industry, building a stellar reputation in enterprise sales and digital transformation.
Throughout his experience, he has also served various leadership positions at global technology giants, including Microsoft, Google, and Salesforce. These roles allowed him to deliver innovative strategies that optimise IT investments and lead digital transformation initiatives.
At Crayon, he has further demonstrated his leadership by prioritising customer success and innovation.
Moreover, Kig boasts extensive expertise and skills for his role, with proficiency in English, Malay, Chinese, and Cantonese, positioning him to navigate the complexities of the Asia Pacific market.
He holds advanced cloud infrastructure certifications, including Google Cloud Platform Fundamentals and Reliable Google Cloud Infrastructure, and has received distinction in the Microsoft-INSEAD Online Business Strategy and Financial Acumen program. His leadership style is defined by his focus on empowering teams and delivering impactful solutions.
Commenting about his appointment, Kig shared, “I am honoured to lead Crayon Singapore during this dynamic period of growth,” he said. “My priorities are clear: to strengthen relationships with our direct customers and partners, to grow our channel business, and to cultivate a people-first culture.”
“Crayon’s commitment to being ‘On our customers’ and partners’ side. Always.’ will remain at the heart of every decision we make,” he added.
Rhonda Robati, executive vice president at Crayon Asia Pacific, also remarked, “I’m thrilled to welcome Kig Keat as General Manager of Singapore. His extensive experience and partner-focused expertise make him the ideal leader to drive growth and partner success in this market.”
“His dedication to customer success and his ability to inspire excellence make him an invaluable asset as we focus on creating exceptional value for our customers and partners,” concluded Robati.
Kig’s appointment complements the company’s “Optimise to Innovate” vision, where cost optimisation forms the bedrock for initiating impactful business transformation.
