AnyMind welcomes Siddharth Kelkar and Aditya Aima as managing directors for India, MENA region

by

Azunta Gaviola

-

3 weeks ago

Get ready to explore the future of marketing and elevate your business! The ‘What’s NEXT in Marketing 2024-2025’ series is heading to Indonesia, Malaysia, the Philippines, Singapore, and Hong Kong. Don’t miss out!

India – AnyMind Group, an end-to-end enablement firm, has announced the latest appointments for their India, Middle East, and North Africa operations. These strategic initiatives include the appointment of Siddharth Kelkar as the new managing director of performance business and Aditya Aima as the managing director of growth markets. 

Following Rubeena Singh’s departure on October 15, 2024, these two were also given additional responsibility to co-lead the company’s India and MENA operations as co-managing directors. These roles will enable them to jointly lead and leverage their expertise in driving business expansion, fostering strategic partnerships, and enhancing the company’s presence in the said key markets.

Kelkar and Aima, who have been with POKKT for seven and five years, respectively, joined AnyMind Group through its acquisition of the mobile advertising platform in 2020. These leadership changes are designed to align with the group’s strategic efforts to foster success and ramp up operations in the India and MENA markets.

With over 20 years of experience in the media industry, Kelkar has worked across digital, print, and broadcast mediums. Prior to joining AnyMind Group and POKKT, Kelkar has also served in various leadership roles for SVG Media, Ozone Media, and Reliance Games (Zapak). He has also worked with The Times Group, Hindustan Times, and CNBC TV18.

Meanwhile, Aima boasts more than two decades of experience, including the ad tech, broadcast, and publishing industries. Before becoming part of AnyMind Group and POKKT, he has further held leadership positions in Culture Machine Media, Astro Malaysia, Bloomberg TV, and Turner Broadcasting System.

Speaking about the appointments, Kosuke Sogo, CEO and co-founder at AnyMind Group, commented, “Both Siddharth and Aditya have proven themselves to be strong leaders in their respective fields and are always thirsty for new growth, directly reflecting a trait that runs through our management team. We are confident that with their leadership, we are able to help even more businesses become borderless in what is a vast region that possesses great potential.”

Kelkar also said, “I’m excited to take on this expanded responsibility at a time when both India and the MENA regions are on the cusp of transformative growth in digital, marketing, and e-commerce landscapes. Leveraging AnyMind’s cutting-edge solutions, we aim to drive innovation, empower businesses, and build deeper partnerships that will fuel long-term success for our clients across these key markets. I look forward to working with Aditya and the wider team at AnyMind to further scale our presence and impact.”

Meanwhile, Aima remarked, “It’s an honour to co-lead the India and MENA regions, which present immense opportunities for growth. With the rapid digital transformation happening across both markets, we are uniquely positioned to help businesses unlock their full potential using AnyMind’s integrated platform for marketing, e-commerce, and digital transformation. Together with Siddharth, we are committed to driving strategic initiatives that will not only support our clients but also solidify AnyMind’s leadership in these dynamic markets.”

 

Happening in Singapore on 19-20 February 2025, the ‘What’s NEXT in Marketing: Singapore 2025’ event presents an exceptional opportunity for marketers and industry leaders to talk about the future of marketing and drive success in the Singaporean market! Register now to secure your slot!
Discover the latest trends in business communication from over 473 billion interactions in Infobip‘s ‘Conversational experience trends 2024‘ report. Mobile messaging, chat apps, and social media lead in customer engagement. Download here for FREE!

 

Share

RECENT ARTICLES

PayPay, Alipay+ expanded partnership to streamline e-wallet payment options, expand merchant coverage network
Thunes, GCash new partnership to allow cost-effective top-up solution for overseas Filipinos
Vietnam implements stricter regulations on cross-border e-commerce platforms with new AI monitoring tool 
Channelling a new era of trust: Huawei on leveraging smart tech strategies for secure, transparent e-commerce future
ViewQwest, Lightspeed Technologies partnership to bolster email security solutions with recent launch
Ellipse 3

RELATED ARTICLES

AnyMind Group to automate traditional live commerce with latest AI-driven platform 
1_South Korea’s TIA’M taps AnyMind Group for e-commerce, distribution capabilities in PH
Anchanto to improve Vietnam’s tech-powered shopping experience with recent Viettel Store collaboration
Ellipse 3

FEATURED ARTICLES

Haris Izmee assumes leadership at Equinix as managing director for Indonesia (1)_11zon
Defence at the digital frontier Mimecast’s Stanley Hsu on building resilience against fraud, cyber risks in Singapore’s e-commerce scene
Tech in Focus How SUSE accelerates innovation, strengthens security across enterprise-grade products through open-source solutions_11zon (1)

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.