WorldFirst to empower SEA SMEs through comprehensive e-commerce, finance solutions

by

Teddy Cambosa

-

2 years ago

WorldFirst to empower SEA SMEs through comprehensive e-commerce, finance solutions

Manila, Philippines – To drive e-commerce expansion among online sellers, WorldFirst, a comprehensive digital payment and financial services platform for cross-border trade SMEs, has unveiled plans for the launch of its latest digital finance solutions.

Scheduled for introduction from this year to next, the platform aims to penetrate new Southeast Asian markets, including Vietnam, Thailand, the Philippines, and Malaysia. It is poised to offer online sellers secure, rapid, and dependable cross-border payment and financial services.

As part of this initiative, SMEs can now efficiently open a multi-currency world account to facilitate global trade. In this process, funds are deposited into the local collecting account of sellers, seamlessly integrating with the available balance.

Moreover, the world account serves as a centralized and user-friendly portal, empowering sellers to oversee their expanding operations across various countries and marketplaces. Sellers can establish tiered stores, e-marketplaces, and entities, customizing account statements for streamlined reconciliation.

Clara Shi, CEO at WorldFirst and Vice President at Ant Group, expressed her enthusiasm about this project, stating, “Building on our global fintech capabilities and strong success in China, Singapore and other markets, we are confident our secure and fast cross-border payment and e-commerce enablement services can help small businesses in Southeast Asia extend their international footprint.

After achieving success in both the Chinese and Singaporean markets, WorldFirst is extending its offerings to provide a streamlined, one-stop store opening service for global marketplaces. With an accelerated process available on 28 partner e-commerce platforms, the setup time for sellers has been reduced to within 24 hours.

This expansion allows sellers to access a diverse range of value-added professional services through WorldFirst, empowering them to enhance their growth in online advertising, logistics, as well as website development and management.

Celebrate the creativity and brilliance of advertising at the Advertising Awards Asia Pacific 2026! Happening on March 2026, we’ll be honouring the region’s most trailblazing advertising campaigns and visionary leaders— submit your entries today!
The Content Marketing Awards Asia Pacific 2026 by MARKETECH APAC is calling on brands, agencies, and tech innovators leading the next wave of storytelling innovation. Happening this April 2026 — show the region your brilliance and submit your entries today!
Share

RECENT ARTICLES

Microsoft, Enterprise Singapore, NUS Enterprise launch expanded AI programme to boost SG’s AI startups
SAS launches new self-assessment tool to help brands strengthen martech solutions
Exclusive Networks welcomes Joey Lim as new country manager for Singapore to strengthen partnerships, cybersecurity capabilities
Fulcrum Digital names Gulveen Kaur as senior vice president for insurance to strengthen digital innovation strategies
CP Group, True, True IDC, and Microsoft to advance Thailand’s AI and cloud capabilities
Ellipse 3

RELATED ARTICLES

Microsoft, Enterprise Singapore, NUS Enterprise launch expanded AI programme to boost SG’s AI startups
SAS launches new self-assessment tool to help brands strengthen martech solutions
Exclusive Networks welcomes Joey Lim as new country manager for Singapore to strengthen partnerships, cybersecurity capabilities
Ellipse 3

FEATURED ARTICLES

Microsoft, Enterprise Singapore, NUS Enterprise launch expanded AI programme to boost SG’s AI startups
SAS launches new self-assessment tool to help brands strengthen martech solutions
Exclusive Networks welcomes Joey Lim as new country manager for Singapore to strengthen partnerships, cybersecurity capabilities

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.