Mumbai, India – VSPAGY, a personalised video interactive platform, has recently teamed up with Netcore Cloud, a martech company excelling in AI-driven marketing automation and customer engagement, bringing together enhanced data-driven marketing and personalised video interactive customer experiences.
In this joint venture, the two are set to amplify the company’s offerings by seamlessly integrating Netcore’s marketing automation platforms with VSPAGY’s managed services solutions for personalised video interactivity and AI-powered SaaS platforms. This intends to usher in a new era of innovation and value, catering to businesses looking to enhance their marketing efforts.
Moreover, the alliance aims to empower enterprises and brands by offering data-driven insights into video viewer behaviour and engagement. This facilitates the creation of more refined data-driven video campaigns, enabling the optimisation of marketing strategies and enhancing return on investment (ROI) through interactive video engagement.
Talking about the collaboration, Prabhat Kumar, founder and director at VSPAGY, said, “Our partnership with Netcore marks a significant milestone for VSPAGY and our clients. Together, we will enhance brands and enterprises to create personalised and interactive experiences, especially in a world where video is becoming a key tool for brands to connect and engage with their customers.”
Meanwhile, Kalpit Jain, CEO at Netcore Cloud, said, “In the contemporary landscape, videos have become the most sought-after form of content, demanded by people, and heavily invested by brands. With the support of Netcore Gen AI, we now possess the capabilities to extract data-driven insights. This empowers us to adopt a more targeted approach to video creation, significantly impacting ROIS through interactive video engagement.
“The collaboration with VSPAGY is a testament to our commitment to elevating the quality of video engagement, marking a new era of impactful visual storytelling,” Jain concluded.
