SNP expands APAC presence with new regional headquarters in Singapore

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Rei Fortes

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2 weeks ago

SNP expands APAC presence with new regional headquarters in Singapore

The ‘What’s NEXT in Marketing 2025’ series is making waves in Singapore, the Philippines, Hong Kong, Indonesia, and Malaysia. Join us in shaping the future of marketing!

Singapore  — SNP Group, a global software provider specialising in digital transformation, automated data migration, and data management for SAP environments, has opened its new Asia-Pacific headquarters at Asia Square in Singapore. 

The move marks a significant step in strengthening the company’s regional presence and supporting enterprises with large-scale data and system modernisation.

The Singapore headquarters will consolidate SNP’s regional go-to-market, delivery, and support operations, serving as a hub for customer engagement and talent development. It is designed to provide closer access to enterprises and partners across APAC, while supporting the company’s focus on sustainable business growth.

Phillip Miltiades, president and managing director of SNP Asia Pacific & Japan, stated that the new headquarters underlines the company’s strategy to be closer to customers and partners in a dynamic region of the world. 

“We are investing in scalable and sustainable business growth across JAPAC, with a clear focus on people, partnerships, and customer success,” Phillip said. 

“By removing risk, eliminating disruption, and enabling fast, clean, and cost-effective modernisation, we are helping enterprises unlock the full potential of their data.” 

SNP has recorded more than 50 successful go-lives in Asia Pacific over the past year, all delivered on schedule and without disruption. Organisations in the region are increasingly adopting the company’s Kyano platform to modernise IT systems, enable AI-driven processes, and improve productivity, accuracy, and decision-making.

By establishing its Asia-Pacific base in Singapore, SNP aims to accelerate digital transformation across the region, helping enterprises strengthen resilience, unlock greater value from data, and build agility for future growth.

Celebrate the creativity and brilliance of advertising at the Advertising Awards Asia Pacific 2026! Happening this March in Singapore, we’ll be honouring the region’s most trailblazing advertising campaigns and visionary leaders— submit your entries today!
The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesiathe Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!
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