Singtel announces free one-year ‘Perplexity Pro’ subscription for its users

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Azunta Gaviola

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1 day ago

Get ready to explore the future of marketing and elevate your business! The ‘What’s NEXT in Marketing 2025’ series is heading to Singapore, the Philippines, and Hong Kong. Don’t miss out!

Singapore – Singtel, a telecommunications company, has recently announced plans to offer a free one-year subscription to ‘Perplexity Pro,’ a service worth S$270. Customers will then receive their activation code for the subscription directly through the My Singtel App.

Perplexity Pro offers artificial intelligence driven search service that simplifies online searches by providing clear and conversational responses with in-line citations. This approach addresses the challenge of information overload commonly faced with conventional search engines.

As a service, it also combines real-time information from multiple sources to give credible, updated, and well-cited responses. The premium service further breaks down a query into multiple concurrent searches, which its answer engine then summarises to provide a comprehensive response. 

These advanced research capabilities cater to the needs of students, professionals, and researchers alike, with Singtel’s nationwide 5G coverage ensuring fast and reliable access to Perplexity Pro’s full functionality at all times.

Over the past six months, Singtel has recorded a surge of over 20% in broadband and mobile traffic to AI assistant domains, highlighting the growing demand for AI-powered tools.

Ng Tian Chong, CEO at Singtel Singapore, said, “Consumers are increasingly using AI search platforms to help them with their everyday tasks, from looking up recipes and planning a travel itinerary to more academic uses like school research and business competitive analysis.” 

“We are offering this solution, created by leaders in AI, so our customers can get personalised assistance. This is in line with our commitment to bringing cutting-edge technologies into the hands of our customers so more people can take advantage of what AI has to offer,” he further shared.

Aravind Srinivas, CEO at Perplexity, also remarked, “Telecoms make it possible for people to use Perplexity on their devices. As we expand to new markets, partnerships with leading telecommunications providers play a key role in our growth strategy.”

“We appreciate Singtel’s commitment to innovation and utility and welcome the opportunity to make Perplexity Pro available to their subscribers for free for a year,” added Srinivas.

With the premium service, users can also select from an array of AI models from providers such as OpenAI, Anthropic, and Grok, and its own proprietary large language models built on top of Meta’s Llama 3.1. This allows users to customise their search experience to their specific needs. 

Key features of Perplexity Pro include advanced file analysis tools and capabilities for AI image generation. It also supports multiple languages, including English, Simplified Chinese, French, German, Japanese, Korean, and Spanish.

 

Happening in Singapore on 19-20 February 2025, the ‘What’s NEXT in Marketing: Singapore 2025’ event presents an exceptional opportunity for marketers and industry leaders to talk about the future of marketing and drive success in the Singaporean market! Register now to secure your slot!
Discover the latest trends in business communication from over 473 billion interactions in Infobip‘s ‘Conversational experience trends 2024‘ report. Mobile messaging, chat apps, and social media lead in customer engagement. Download here for FREE!

 

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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.