Search

SG to streamline authentic SMS government communication with unified SMS sender ID

by

Azunta Gaviola

-

4 weeks ago

Are you ready to unlock the secrets to skyrocketing your e-commerce business in the hearts of Southeast Asia’s e-commerce hub? The ‘E-Commerce Marketing Series 2024’ conferences are coming to Malaysia and the Philippines starting this July! Click here to find out more!

Singapore – In an effort to streamline the recognition of authentic government communication, the Singapore government has recently announced the launch of a new single SMS sender ID. 

This solution, named gov.sg. will enable the public to anticipate SMS messages from government agencies under a unified sender ID instead of individual sender IDs under various government agencies. 

It will also help them protect themselves from government official impersonation scams and malicious efforts aimed at eroding public trust in government communications.

In terms of safeguarding the sender ID, the government has further partnered with SMS aggregators and telecommunication providers in Singapore. They have also established partnerships with their respective sub-brands operating in the country to prevent messages from being spoofed. 

Talking about the launch, Sim Feng-Ji, deputy secretary at Smart Nation Group, said, “This consolidated gov.sg SMS sender ID is designed to give the public added confidence and ease of mind when it comes to identifying legitimate SMSes from government agencies. It exemplifies the government’s commitment in stamping out malicious attempts that undermine the public’s trust in government communications.”

The gov.sg was rolled out on June 18, 2024, and is expected to be fully implemented by July 1, 2024, across all government agencies. All government SMS messages will now originate from a unified gov.sg SMS sender ID. 

Discover the current trends in business communication based on over 473 billion interactions. Download the free report here to stay ahead of the curve in messaging trends!
Experience history at MARKETECH APAC’s ‘Marketing Technology Awards 2024! On November 28, live in Singapore, celebrate visionaries shaping Asia-Pacific’s marketing tech across 45 categories. Join us in honouring innovation and excellence! Click here to learn more.

 

Share

RECENT ARTICLES

Progress unveils new capabilities of LoadMaster 360 to help organisations secure web applications
NetApp to boost scalability, performance for strategic cloud workloads with expanded capabilities
NCS introduces suite of AI, digital resilience solutions to boost tech adoption
CelcomDigi’s new AI experience centre to drive digital transformation, accelerate development using emerging tech
Email security awareness in SEA soars the highest amongst developing regions at 43.2%: report
Ellipse 3

RELATED ARTICLES

Progress unveils new capabilities of LoadMaster 360 to help organisations secure web applications_11zon
NetApp to boost scalability, performance for strategic cloud workloads with expanded capabilities_11zon
NCS introduces suite of AI, digital resilience solutions to boost tech adoption_11zon
Ellipse 3

FEATURED ARTICLES

Progress unveils new capabilities of LoadMaster 360 to help organisations secure web applications_11zon
NetApp to boost scalability, performance for strategic cloud workloads with expanded capabilities_11zon
NCS introduces suite of AI, digital resilience solutions to boost tech adoption_11zon

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.