OCBC Indonesia to offer personalised recommendations, real-time intelligence through Cloudera’s gen AI solutions

by

Azunta Gaviola

-

7 months ago

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Malaysia 2025, happening on 22 May 2025 at Sheraton Petaling Jaya. Don’t miss out!

Indonesia – Banking firm OCBC Indonesia has recently announced its plans to incorporate generative AI and advanced data management systems through a collaborative endeavour with data company Cloudera. This initiative intends to offer personalised recommendations and real-time intelligence, thereby enhancing banking experiences for their customers.

In this initiative, the bank seeks to integrate Cloudera’s artificial intelligence solutions on a broader scale as well as drive customer innovation and regulatory reporting. More specifically, leveraging Cloudera’s hybrid platform and machine learning solutions for personalised data sets.

Furthermore, the bank’s in-house data science team required a hybrid strategy for data, analytics, and AI that would integrate with the data lake.

This approach will enable data scientists and business users to collaborate with various integrated applications, facilitating the delivery of transformer-based AI models, real-time intelligence, and personalised recommendations to customers.

Komang Artha Yasa, chief technology officer at OCBC Indonesia, said, “OCBC Indonesia believes that adopting technology will add value to the customer experience as a strategic objective. Implementing modern data technology and launching generative AI projects is one of the milestones for the bank to stay ahead and become forefront in the industry. The bank firmly believes that technology and customer experience are inseparable in providing solutions to consumer needs.”

Sherlie Karnidta, country manager at Cloudera Indonesia, also said, “Enterprises are eager to leverage their massive loads of data for generative AI to build custom applications and productivity tools for their customers. We are thrilled to be working with OCBC Indonesia to help them build an extensible platform that allows them to easily and flexibly build applications and leverage tools and frameworks to drive business transformation.”

In the future, the bank plans to expand AI/ML accessibility across its systems and user base.

 

Happening in Singapore on 19-20 February 2025, the ‘What’s NEXT in Marketing: Singapore 2025’ event presents an exceptional opportunity for marketers and industry leaders to talk about the future of marketing and drive success in the Singaporean market! Register now to secure your slot!

The NEXT Awards 2025 has come, and we’re looking for the most innovative marketing campaigns from Indonesia, the Philippines, Malaysia, Singapore and Asia Pacific. Register your interest now and be the first to know when entries open!

Share

RECENT ARTICLES

Fortinet announces launch of first APAC innovation hub in Australia
Datalens strengthens global footprint with acquisition of OneClick 
Shopee to boost seller reach following SIP expansion in Singapore
Globavend scales up market presence in ANZ with recent collaborations
Singapore sees 24.7% decrease in web threats, second least affected in SEA in 2024: report
Ellipse 3

RELATED ARTICLES

Fortinet announces launch of first APAC innovation hub in Australia_11zon
Datalens strengthens global footprint with acquisition of OneClick (1)_11zon
Shopee to boost seller reach following SIP expansion in Singapore_11zon
Ellipse 3

FEATURED ARTICLES

Fortinet announces launch of first APAC innovation hub in Australia_11zon
Datalens strengthens global footprint with acquisition of OneClick (1)_11zon
Shopee to boost seller reach following SIP expansion in Singapore_11zon

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.