MR D.I.Y. to leverage Lark’s digital solutions to drive digital growth, global expansion

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Azunta Gaviola

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10 hours ago

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Malaysia 2025, happening on 22 May 2025 at Sheraton Petaling Jaya and for the Retail &E-Commerce Innovation Marketing & Tech Summit: Philippines 2025 on 25 June 2025 at Shangri-La The Fort, Manila. Don’t miss out!

Kuala Lumpur, Malaysia – Lark, an enterprise collaboration platform, has recently announced its partnership with home improvement retailer MR D.I.Y., aiming to support the company’s international expansion through digital solutions.

Under this agreement, Lark will launch its productivity tool across 40,000 MR D.I.Y. employees in Malaysia, Indonesia, and Thailand. This tool will further be used as the central productivity platform connecting all physical stores.

Furthermore, Lark’s digital solution will serve as a primary platform enabling retailers to easily access information and complete daily and weekly audit checklists via Lark Base.

Lark Moments will also foster company culture, while Lark Wiki will act as a centralised hub for standard operating procedures.

Mark Dembitz, general manager at Lark APAC, commented, “This collaboration with MR D.I.Y. marks a significant milestone in Lark’s mission to accelerate the international expansion of Southeast Asian businesses through digital transformation.”

“Our partnership with MR D.I.Y. is a perfect example of how the right technology can power a growing brand’s international ambitions, ensuring that teams spread across diverse regions globally can collaborate effortlessly, overcome language and cultural differences, and increase productivity levels,” Dembitz shared.

Alex Goh, group vice president of marketing at MR D.I.Y., also remarked, “At MR D.I.Y., our goal has always been to deliver value to our customers, no matter where they are in the world. Partnering with Lark is a key step in our digital journey, helping us improve communication, operational efficiency, and scale seamlessly across international markets. It also supports our three-year digitalisation roadmap to strengthen our business and competitiveness.”

“Its innovative platform helps our teams work smarter in a digital-first environment, boosting efficiency and growth. It also attracts top talent who thrive in a fast-paced, tech-driven workplace. By embracing digital transformation, we empower our people to stay focused on delivering ‘always low prices’ and making quality, affordable products accessible to everyone,” added Goh.

With its commitment to provide affordable and quality products, MR D.I.Y. has already expanded its footprint, boasting over 4,600 stores in 13 countries across Asia and Europe.

Be part of the forefront of innovation and reshape the future of retail and e-commerce! Making its highly anticipated return, MARKETECH APAC and UpTech Media partners for the Retail & E-Commerce Innovation Marketing & Tech Summit Philippines 2025, happening on 25 June 2025 at Shangri-La The Fort, Manila. Don’t miss out!

The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesia, the Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!

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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.