IPG Mediabrands, Google Cloud collaborate to boost workplace productivity through My Bot

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Teddy Cambosa

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10 months ago

Get ready to explore the future of marketing and elevate your business! The ‘What’s NEXT in Marketing 2024-2025’ series is heading to Indonesia, Malaysia, the Philippines, and Singapore. Don’t miss out!

Singapore – IPG Mediabrands, the media holding company under Interpublic Group, officially launched My Bot, its latest AI chat assistant.

This AI tool is designed to enhance internal productivity within the workplace and optimize employees’ workstyles through the utilization of generative AI technology powered by Google Cloud.

Specifically tailored to streamline day-to-day tasks, My Bot facilitates the easier management of multiple projects and workflows for IPG Mediabrands employees. Among its features is intuitive task management support, spanning from project brainstorming to agenda creation for meetings. With a dedicated space for fostering human creativity and strategy development, the assistant efficiently responds to user needs with timely assistance.

Moreover, My Bot’s proficiency in understanding 38 different languages fosters smooth communication in various contexts, promoting inclusivity throughout the workplace.

Graham Wilkinson, chief innovation officer at KINESSO, said, “We couldn’t be more excited to launch our first of what will be many products leveraging gen AI, with the support of Google Cloud. My Bot will take our workplace capabilities to new heights without compromising the humanity and thoughtfulness of our client-centric approach.”

Following the recent collaboration between IPG Mediabrands and Google Cloud to incorporate generative AI technology into product development, the introduction of My Bot marks a significant milestone.

Developed by the product team within KINESSO, My Bot utilizes Google’s PaLM 2 language model. Noteworthy for its enterprise-level security features, the tool ensures the protection of intellectual property throughout the workflow.

Grab your opportunity to harness marketing strategies through the power of WhatsApp in our workshop! Happening on September 26, 2024, in Singapore, register your interest now!
Experience history at MARKETECH APAC’s ‘Marketing Technology Awards 2024! On November 28, live in Singapore, celebrate visionaries shaping Asia-Pacific’s marketing tech across 45 categories. Join us in honouring innovation and excellence! Click here to learn more.

 

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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.