Ho Chi Minh City, Vietnam – FPT Corporation, an information technology service firm, has recently unveiled its strategic alliance with software company Sitecore to jointly launch ON.E., an AI-powered e-commerce accelerator.
As a next-generation solution, ON.E. leverages Sitecore’s OrderCloud APIs combined with FPT’s technological expertise and extensive delivery experience. This approach aims to expedite time-to-market, elevate development efficiency, and provide tailored solutions for retailers worldwide.
As a next-generation solution, ON.E. leverages the advanced capabilities of Sitecore’s OrderCloud APIs combined with FPT’s technological proficiency and extensive delivery know-how. It aims to streamline time-to-market, boost development efficiency, and provide retailers with tailored solutions worldwide.
Designed with flexible and scalable headless architecture, Sitecore OrderCloud enables seamless shopping experiences across web, mobile, and in-store channels.
Adding to this foundation, FPT has further developed ON.E using a suite of pre-built components with composable designs and industry-specific customizations. Said move is aimed at harnessing digital commerce growth while shortening time-to-market by over 30% and lowering costs by up to 55%.
Furthermore, the solution offers intelligent, data-driven recommendations to streamline e-commerce strategies. Particularly, ON.E employs a large language model to analyse user behaviour and synthesise recommendations from multiple engines to select the most ideal features. This enhances the overall digital experience across diverse retail sectors.
For its initial roll-out year, the initiative will prioritise key markets across the Asia-Pacific region and the United States. Although designed to cater to all industries, it will further focus on high-demand retail categories like electronics, beauty and personal care, and groceries, where FPT and Sitecore have already demonstrated notable success.
Speaking about the launch, Pham Minh Tuan, executive vice president at FPT Corporation and chief executive officer at FPT Software, said, “The rapid evolution of digital commerce and AI adoption have opened up new opportunities while also requiring innovative approaches.”
“ON.E marks a significant leap forward in how AI can transform traditional software development, enabling retailers to launch digital shopfronts with unmatched speed and efficiency. This aligns with FPT and Sitecore’s shared commitment to accelerating digital transformation and enhancing the consumer experience,” he also stated.
Joey Lim, president for Asia-Pacific at Sitecore, added, “Our partnership with FPT is critical to our ongoing success in the Asia-Pacific region, and we are thrilled to be working with them in the US market.”
“The Sitecore OrderCloud product is a key part of our digital commerce solutions, and we believe the integration with FPT’s ecommerce platform ON.E will bring tremendous value to retailers seeking a competitive advantage,” Lim explained.
The product launch was held at FPT Techday 2024, an annual technology forum hosted by FPT Corporation since 2013.
