Mumbai, India – Epicenter, a customer experience management firm, has announced the latest addition of Babita Tomar as the company’s chief strategy officer.
In this new role, Tomar will be responsible for the practical application of artificial intelligence in strengthening the call centre operations and business process outsourcing needs of their customers.
She will also take charge of the projects focused on identifying and bringing together the data needed to deploy machine learning and advanced data analytics. This move is aimed at providing end users/consumers with a better experience working with call centre agents.
Through her guidance, the company will also explore opportunities to maintain their competitive advantages in technology through the application of artificial intelligence.
“We are lucky to be adding such an experienced officer to our ranks. We have always had a focus on technology, and Babita will focus on the strategic use of AI/ML technologies to provide maximum impact across our organisation,” said Rajesh Thankappan, CEO at Epicenter.
Tomar boasts over 20 years of experience in assisting financial institutions and technology companies. The scope of this work includes the deployment of analytics to improve operations and the deepening of their understanding and measurement of the customer experience.
As part of the deploying analytics teams, she will be collaborating closely with companies like Wells Fargo and Amazon Web Services and leading the organisational transformations of the company.
Speaking about her latest endeavour, Tomar shared, “I am very excited to take on new challenges that will directly impact both the consumers we service and our enterprise customers who place their trust in us as an extension of their business.”
“Through my decades of experience, I have been responsible for the practical application of technology to finance and technology businesses. Working in the BPO space will provide new challenges and the opportunity to apply my experience to gain traction and quickly make an impact at Epicenter,” she added.
