Category: CX

APAC Led the World Into the Agentic Era. Now Measurement Has to Keep Up
APAC led the world into the agentic era—now measurement has to keep up
For years, Artificial Intelligence (AI) has been sold to marketers as a productivity tool. Across Asia-Pacific (APAC), however, that description is already proving too narrow. Consumer behavior has never been more dynamic. Customer expectations shift in real time, campaigns run continuously across channels,...
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foodpanda
foodpanda integrates with ChatGPT and Claude for conversational food discovery
Singapore – foodpanda has launched its plug-in on ChatGPT and Claude in Singapore, letting users discover restaurants and meal options through conversational prompts rather than traditional search and filtering. The integration makes foodpanda the first food-delivery platform in Singapore to launch...
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Zendesk appoints David Hall-Johnston as Chief Technology Officer to lead APJ AI strategy
Zendesk appoints David Hall-Johnston as Chief Technology Officer to lead APJ AI strategy 
Singapore – Zendesk has appointed David Hall-Johnston as Chief Technology Officer for Asia Pacific and Japan, a move that comes as enterprises across the region shift from experimenting with artificial intelligence to embedding it within business-critical service operations. Based in Melbourne, Hall-Johnston...
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AI fluency, not AI engineering: Jack Madrid's blueprint for the Philippines' CX future
AI fluency, not AI engineering: Jack Madrid's blueprint for the Philippines' CX future
Madrid is careful to draw a line between what he calls AI fluency and technical AI expertise — and he's blunt that the industry sometimes gets this wrong.
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nice merlin
Merlin Entertainments expands AI-powered guest services across global attractions
Australia – Merlin Entertainments is expanding the use of artificial intelligence (AI) across its global attractions through NiCE’s CXone customer experience platform, covering services from trip planning and ticketing to reservations and post-visit support. Merlin operates more than 140 attractions...
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Smart, Ericsson demo local-like roaming experience for Filipino travellers
Smart, Ericsson demo local-like roaming experience for Filipino travellers 
Philippines – Smart Communications, Inc. (Smart), the wireless arm of PLDT, has completed a live demonstration of Ericsson On-Demand’s Roaming Breakout (RBO) service, according to the companies. The trial, carried out with technology partner Ericsson, marks a step towards improving the data roaming...
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sb x alipay
Starbucks and Alipay launch AI-powered service for scheduled coffee orders
China – Starbucks and Alipay have launched an AI-powered service in China that allows consumers to schedule recurring coffee orders through Alipay’s Ah Bao AI agent. The new “Coffee Alarm Clock” service was unveiled at a conference.. It allows users to give Ah Bao a voice instruction, such as...
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Accenture, Google Cloud expands partnership through New Gemini enterprise business group launch
Accenture, Google Cloud expands partnership through New Gemini enterprise business group launch
Singapore – Accenture and Google Cloud have established a 1,000-person forward deployed engineer (FDE) workforce as part of a new joint venture, the Accenture Gemini Enterprise Business Group, according to the two companies. The group, launched on 8 September 2026, is designed to help enterprise clients...
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Truecaller rolls out Post-Call Actions for instant task completion after verified calls
Truecaller rolls out Post-Call Actions for instant task completion after verified calls
India – Truecaller has launched Post-Call Actions, a new enterprise capability that lets consumers complete tasks such as rescheduling deliveries, paying bills, or finishing pending requests the moment a verified business call ends, the company announced on 7 September in Bengaluru, India. The feature...
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Cyara appoints Ben Corser to drive AI trust adoption across APAC
Cyara appoints Ben Corser to drive AI trust adoption across APAC
Australia – Cyara, the AI trust company for customer experience, has appointed Ben Corser as General Manager and SVP, Go-to-Market for Asia-Pacific (APAC). The move, announced on 7 September 2026, reinforces the company’s investment in Australia and its broader commitment to accelerating growth...
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Video Title Here: The Indonesian on-ground activation status

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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

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