Alibaba to merge domestic, international e-commerce units for enhanced global market presence

by

Azunta Gaviola

-

1 year ago

Singapore – Alibaba, an online marketplace company, has recently unveiled plans to restructure its e-commerce operations, merging both its domestic and international units into one division. This strategic move complements the company’s current efforts to maximise opportunities in cross-border e-commerce. 

According to Eddie Wu, CEO at Alibaba Group, said initiative also aligns with the company’s commitment to supporting SMEs in expanding into global markets as well as serving their consumers worldwide. 

It further reflects their determination to elevate the company’s e-commerce footprint while also strengthening its e-commerce dominance in China.

The recently established group will be headed by Jiang Fan, the current CEO of Alibaba International Digital Commerce, and will report directly to Wu. This will comprise platforms including Taobao, Tmall, AliExpress, Alibaba.com, Lazada, Trendyol, 1688, and Idle Fish.

Celebrate the creativity and brilliance of advertising at the Advertising Awards Asia Pacific 2026! Happening on July 2026, we’ll be honouring the region’s most trailblazing advertising campaigns and visionary leaders— submit your entries today!
The Content Marketing Awards Asia Pacific 2026 by MARKETECH APAC is calling on brands, agencies, and tech innovators leading the next wave of storytelling innovation. Happening this July 2026 — show the region your brilliance and submit your entries today!
Share

RECENT ARTICLES

Singtel Group, Sierra to advance AI-driven customer engagement in Singapore 
Accelerated AI-driven cyber attacks expose identity weaknesses across APAC enterprises
Singtel, Ericsson collaborate to enhance 5G Advanced in Singapore 
Trusting Social, Welcome Bank roll out digital eKYC with eSignature solutions in Philippines
Indosat Ooredoo Hutchison opens Cisco-powered Security Command Centre in Jakarta
Ellipse 3

RELATED ARTICLES

Alibaba to enhance user experience, flexibility with WeChatPay’s addition to its online marketplaces Taobao, Tmall (1)
Alibaba Cloud to expand regional footprint in key international markets to boost cloud, AI infrastructure_11zon
2 Alibaba Cloud to support digital talent development with new generative AI course_11zon
Ellipse 3

FEATURED ARTICLES

1_Huawei unveils smart tech strategies for secure, transparent e-commerce future 
1_Beyond the cart Shoppertainment execs on harnessing the potential of live commerce for unmatched customer experience_11zon
EW2025_(UT)Launch Article_Feature Image_11zon

Subscribe to UpTech Media Newsletter