Industry experts in marketing, tech to convene in Malaysia for upcoming ‘Retail & E-commerce Innovation Summit’

by

Azunta Gaviola

-

6 months ago

The ‘What’s NEXT in Marketing 2025’ series is making waves in Singapore, the Philippines, Hong Kong, Indonesia, and Malaysia. Join us in shaping the future of marketing!

Petaling Jaya, Malaysia – With digital innovation redefining retail and e-commerce, Malaysia’s bold approach to embrace modernisation has cemented itself at the forefront of the digital economy in the region. The nation’s investment in tech-driven strategies in particular ensures it remains ahead of industry shifts and consumer expectations, setting new benchmarks in the ecosystem.

Building on these critical industry conversations, UpTech Media is thrilled to partner with its sister brand MARKETECH APAC for the highly anticipated comeback of Retail & E-Commerce Innovation Marketing & Tech Summit: Malaysia 2025. The conference is set to unfold on 17 July 2025 at the Sheraton Petaling Jaya, bringing together marketing and tech experts in the retail and e-commerce sector.

A dynamic lineup of keynote presentations, panel discussions, fireside chats, and networking sessions will be the centre stage of the event, featuring key topics on customer engagement, customer data, payments, customer experience, and collaboration-driven marketing strategies in Malaysia’s rapidly expanding market. This conference presents a prime opportunity to empower businesses with advanced strategies, emerging technologies, and actionable insights to thrive in today’s ever-changing marketplace.

Leading the conversation at the conference is a distinguished roster of marketing and tech leaders across Malaysia who will share their expertise, real experiences and challenges. These leaders will tackle head-first stakeholders shaping the retail and e-commerce ecosystem.

Among these leaders are: 

  • Low Ngai Yuen, Group Chief Merchandise & Marketing Officer at AEON
  • Siew Lai Wong, Chief Marketing Officer at BIG CARiNG Group
  • ⁠Anand Tapania, Regional Senior Director of Marketing for MY, BN, SG & ID at Colgate-Palmolive
  • Sreeratha Govindasamy, Head of Customer Care at Philip Morris International
  • Evelyn Lee, Head of Marketing at Secret Recipe Cakes & Cafe Sdn Bhd
  • And more to be announced!

Following the success of E-Commerce Marketing in Malaysia in 2024, this year’s retail and e-commerce innovation conference marks a powerful comeback, highlighting the combined efforts in the marketing and tech community in driving industry change.

Speaking about the event, Joven Barceñas, CEO of UpTech Media, said, “Malaysia’s thriving digital economy is setting the stage for a new era in e-commerce, where innovation isn’t just an advantage—it’s the driving force. Using this foundation forward, our two media platforms, MARKETECH APAC and UpTech Media—focused on marketing and technology, respectively—reinforce our commitment to navigating both fields and help businesses stay ahead in critical e-commerce conversations and innovation.”

To explore participation opportunities in the conference, interested parties are encouraged to click HERE for further details.

For sponsorship inquiries, please contact Joven Barceñas at [email protected]. Meanwhile, please contact Zyra Capilastique at [email protected] for speaking opportunities; and Elieza Bombane at [email protected] for registrations.

Step into a world where creativity meets cutting-edge tech at MARKETECH APAC’s Advertising Technology Asia 2025! Coming to the Philippines on 9 September, be at the forefront of the adtech revolution—register now!
The NEXT Awards 2025 is here, and we’re seeking the most innovative marketing campaigns from Indonesiathe Philippines, Malaysia, Singapore and Asia Pacific. Submit your entry today and showcase your best work!
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Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.