Mumbai, India – Netcore Cloud, a marketing technology and customer engagement solutions firm, has appointed Nishant Arora as the new senior vice president of marketing.
This new role will see him enhancing the company’s marketing efforts on a global scale, amplifying demand generation, and shaping compelling stories that connect with businesses across various sectors.
Arora boasts more than 20 years of industry experience in accelerating hyper-growth SaaS companies to multi-billion-dollar companies.
Arora, in particular, previously served as Sprnklr’s senior director in the marketing team. He also led Freshworks’ lead product marketing in IT, turning it into the fastest-growing product in the company’s portfolio. His earlier experience further includes a tenure at IBM, where he drove marketing efforts for data and AI software.
Siddharth Gopalkrishnan, chief operating officer at Netcore Cloud, commented, “Nishant’s impressive experience in launching and scaling high-growth SaaS products aligns perfectly with Netcore Cloud’s vision.”
“His expertise in growth marketing and product positioning will be invaluable in helping us position Netcore Cloud as a leading MarTech SaaS player, competing with the best globally. We’re excited to have Nishant on board,” he further explained.
Arora also said, “With more than 6,500 customers leveraging our AI-powered and intuitive products, Netcore Cloud has been quietly disrupting the customer engagement market. I look forward to helping Netcore Cloud unlock profitable growth by strengthening our brand and accelerating demand with our innovative products. I am honoured to join this incredible team.”