Hong Kong – Cathay Pacific has expanded its global partnership with Adyen, extending the fintech platform’s direct acquiring services to additional international markets as part of efforts to enhance its global commerce strategy.
The expanded collaboration now covers markets including Hong Kong, Australia, New Zealand, the United States, Japan, and most recently, India. The partnership between the two companies began in 2014 and has since evolved into a broader payments infrastructure supporting the airline’s international operations.
Under the latest expansion, Adyen’s direct acquiring capabilities are being used to improve payment performance, with a focus on increasing authorisation rates, reducing transaction costs, and enabling smoother market entry. In India, where the solution was recently rolled out, Cathay Pacific reported a 10% increase in authorisation rates following implementation.
“At Cathay Pacific, we believe that a seamless and trusted shopping experience is essential to elevating ourselves to become the most loved service brand of our customers,” said Kinto Chan, general manager, sales and distribution, Cathay Pacific. “By leveraging Adyenʼs single integration and trusted extensive global acquiring network, we can ensure our customers transact securely while allowing us to expand into our target markets with ease.”
Warren Hayashi, president, Asia-Pacific at Adyen, said the partnership aims to simplify payment complexities across regions while supporting the airline’s commercial growth.
“Our partnership with Cathay Pacific is centered on turning global payment complexity into a competitive advantage,” Hayashi said. “By optimising authorisation rates across diverse geographies, we ensure more bookings take flight, helping Cathay achieve commercial growth on a global stage.”
