Malaysia – Fiuu, a financial services firm, has recently entered into a strategic partnership with Visa, integrating its Visa Instalment Solutions (VIS) for businesses in Southeast Asia.
With the integration, VIS ensures merchants can provide a streamlined and adaptable purchasing experience for their customers. Said enhancement underscores the company’s dedication to meeting diverse customer needs and improving the overall customer journey.
Fiuu’s merchants can also accept installment payments issued by participating VIS issuers across Malaysia, Singapore, and the Philippines. This strategic move expands the payment landscape, providing consumers with greater flexibility and access to their preferred payment options.
Moreover, the collaboration is set to offer businesses enhanced flexibility while delivering consumers improved convenience and control over their finances.
Eng Sheng Guan, CEO at Fiuu, said, “VIS represents a significant advancement in our commitment to innovation in payment solutions. Collaborating with Visa allows us to empower merchants and customers alike with flexible payment options, enhancing the overall shopping experience.”
Lim Gaik Lin, head of fintechs and sellers at Visa Malaysia, also shared, “We are thrilled to announce our partnership with Fiuu to introduce Visa Instalment Solutions to more merchants across the region. As the demand for Buy Now, Pay Later (BNPL) solutions continues to grow, it is essential to provide flexible payment options that cater to the evolving needs of our cardholders.”
“This partnership will enable Fiuu’s merchants to offer a seamless and convenient installment payment experience, empowering consumers to manage their finances more effectively. Together, we are committed to enhancing the shopping experience and driving innovation in the payments industry,” added Lim.
VIS is a real-time, API-powered, issuer-led Buy Now, Pay Later (BNPL) solution that seamlessly incorporates existing checkout processes. This latest solution supports businesses by offering convenient installment options, driving sales, and elevating the customer experience.
