Manila, Philippines – Singlife Philippines has appointed Allen Reyes as its new Chief Executive Officer, promoting its Chief Financial Officer to the top role.
Reyes succeeds Lester Cruz, who leaves the company after two years. In turn, Singlife Philippines thanked Cruz for his leadership and contributions during his tenure and wished him well in his future endeavours.
The new CEO brings nearly three decades of experience across banking, insurance and global shared services, according to the company. Before joining Singlife, he served as CFO at Security Bank Corporation.
Beyond that role, Reyes held senior positions at multinational firms, including Diageo, Sony Global Services and Deutsche Bank.
On the academic front, he holds a degree from the University of Santo Tomas in Manila. He has also completed the Leading Sustainable Corporations Programme at the University of Oxford.
Looking ahead, Singlife Philippines says it remains focused on offering Filipinos a better way to financial independence through the Singlife PH app. At the same time, the company says it will continue investing in digital insurance and in strategic partnerships across multiple industries.
