SAP introduces regional leadership appointments, supporting growth in Indonesia and SEA

by

Rei Fortes

-

5 hours ago

SAP introduces regional leadership appointments, supporting growth in Indonesia, SEA

Singapore – SAP has announced two senior leadership appointments intended to support its expansion strategy across Indonesia and the wider Southeast Asian region. The appointments are positioned to strengthen the company’s regional operations and support organisations seeking to adopt cloud-based and AI-driven technologies to improve business performance.

Sianto Wongjoyo has been named managing director for Indonesia, bringing more than 25 years of experience in business leadership, with a background in team development, partner engagement and the delivery of large-scale cloud initiatives. 

In this role, Sianto will be responsible for overseeing SAP’s business strategy, operational execution and customer engagement in Indonesia. His remit includes supporting local organisations as they scale through technology-led innovation and advancing SAP’s data- and AI-oriented priorities in collaboration with its partner network.

“Indonesia’s digital economy is one of the fastest-growing in Southeast Asia, and I am excited to bring my experience to lead SAP Indonesia during a pivotal moment in the adoption of AI and cloud technologies,” Sianto shared. 

“I look forward to helping Indonesian customers leverage the latest innovations to drive  meaningful business transformations.” 

Indonesia continues to experience rapid digital development, particularly in the adoption of cloud and AI technologies, creating opportunities for organisations to modernise operations and improve competitiveness. SAP’s leadership focus in the country is intended to align with these trends by supporting customers through technology transformation initiatives.

In a separate appointment, Saket Ranjan has been named head of corporate for Southeast Asia. Based in Singapore, he will oversee SAP’s corporate segment across the region, which serves upper mid-market and large enterprise customers requiring scalable technology platforms. 

He brings close to 20 years of experience in expanding enterprise application portfolios, developing high-performing teams and supporting digital transformation programmes across Southeast Asia.

“I am thrilled to join SAP, an organisation that has the technology, expertise, and footprint to support customers in achieving tangible business outcomes in this new digital-first era,” Saket shared. 

“By aligning SAP’s technology with our customers’ growth ambitions, and  leveraging our strong partner ecosystem, we will help Southeast Asian businesses across all  industries innovate and thrive.”

In his new role, Saket will focus on strengthening customer outcomes across the region by working closely with partners and supporting organisations as they advance digital transformation and AI adoption strategies. His responsibilities include aligning SAP’s technology offerings with customer growth objectives across multiple industries.

The appointments form part of SAP’s broader regional strategy to support organisations in Southeast Asia as they integrate intelligence and automation into core business processes, including finance, supply chain and professional services. 

SAP stated that the combined experience of the new leaders is expected to contribute to customer success and long-term growth in an increasingly AI-driven business environment.

Celebrate the creativity and brilliance of advertising at the Advertising Awards Asia Pacific 2026! Happening on April 2026, we’ll be honouring the region’s most trailblazing advertising campaigns and visionary leaders— submit your entries today!
The Content Marketing Awards Asia Pacific 2026 by MARKETECH APAC is calling on brands, agencies, and tech innovators leading the next wave of storytelling innovation. Happening this May 2026 — show the region your brilliance and submit your entries today!
Share

RECENT ARTICLES

SAP introduces regional leadership appointments, supporting growth in Indonesia and SEA
Cognizant, Adobe expand global partnership to enhance enterprise AI-driven CX, creative capabilities
Vantage Data Centers appoints Fitri Abdullah as country managing director for Malaysia
Meta names Sook Ping Lau as new country director for Malaysia
Google to roll out age assurance features across products in Singapore, improving youth online safety
Ellipse 3

RELATED ARTICLES

Cognizant, Adobe expand global partnership to enhance enterprise AI-driven CX, creative capabilities
SCBX, KakaoBank, WeBank Technology Services to develop new virtual bank in Thailand
PHB in Malaysia adopts SAP cloud ERP platform to support digital modernisation initiatives
Ellipse 3

FEATURED ARTICLES

Todd Schweitzer Brankas’ CEO on significance of open finance to the future of banking
Osome’s new CEO Eugenio Ferrante on building momentum to strengthen fintech solutions for entrepreneurs, startups
Airwallex’s James Teodorini highlights fintech growth opportunities in ANZ

Subscribe to UpTech Media Newsletter

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.

Video Title Here: The Indonesian on-ground activation status

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos.